3 Ways to Turn Your Podcast Into a YouTube Video Therefore, investing in YouTube SEO is an excellent way to get exposure for your podcasts on Google. And, in addition to video-only search, Google often shows YouTube content among first page results for relevant terms. On top of that, 15% of the video-streaming platform’s traffic comes from search engines. And, if you nail it with the right use of keywords, tags, descriptions, and titles, you can significantly grow your listener base. YouTube SEO Impacts Google Rankingsĭid you know YouTube is the second most popular website on the globe?įor that reason, YouTube SEO has become a real thing. By doing so, you can find out what content your listeners are looking for and how you can tailor your podcasts to suit their needs.Īs a result, you can build a strong, long-lasting relationship with loyal users who regularly listen to your shows. Use this chance to engage with your audience, gather valuable feedback, and respond to questions. On the other hand, YouTube allows users to rate the creators’ content and share their views in real-time via the comment section. Therefore, you have to take things to social media to hear what your listeners have to say. Most podcast directories lack the ways creators can interact with their audience. Two separate studies revealed that, while Apple and Spotify users mainly listen to news and comedy podcasts, YouTube users prefer to consume comedy, music, entertainment, pop culture, and “how-to” videos. For that reason, you don’t want to miss out on an excellent opportunity to syndicate your podcast and reach a massive base of active users.Īnd this audience might be a bit different than your regular podcast listeners. For comparison, respondents rated Spotify, iTunes, and Google Play Music only at 33.9%, 32.6%, and 22.8%, respectively.īased on the above stats, YouTube is a leading platform for not just videos but also for podcasts and music. According to IFPI’s Music Consumer Insights Report, the Google service is responsible for 47% of all on-demand music streaming time.įurthermore, a 2019 University of Florida and Futuri Media study revealed that YouTube is the top destination for podcast consumption, scoring 70.2% among survey participants. With nearly 2 billion logged-in viewers in a month, YouTube is actually the leading platform for listening to audio. Why Should You Upload Your Podcast to YouTube?ĭue to the numerous benefits YouTube offers creators, there is a valid reason for podcasting on the video-sharing platform. YouTube has become a top podcasting platform that offers creators an excellent opportunity to reach more people with their shows. Your episodes are in audio format, and YouTube is a video-sharing platform.īut here’s the thing. Do you think podcasts belong on YouTube? It’s a weird idea, we know.
0 kommentar(er)
